Our standards

We only feature operators that hold a valid licence for the country of the player viewing the page. We check licences before listing an operator and at every review, using the regulator's own public register. If a licence lapses or is suspended, the operator is removed straight away.

We don't work with unlicensed offshore operators or crypto casinos, however much they offer to pay.

• We earn money when some players sign up with operators through our links. Every page that contains such links says so clearly.
• Paid placements and sponsored features are always labelled as paid.
• We never present advertising as independent editorial content.

Ratings come from our published methodology alone. Commercial terms, payments and sponsorships never change a score or a ranking position in a comparison. Each review shows the date it was last checked.

We show the significant terms of every offer alongside it: what you need to deposit or wager, time limits, eligible games and any maximum withdrawal. When an operator changes its terms, we update the page. We don't describe offers as "free" when conditions apply.

Our content follows the advertising rules of each market we operate in. In the UK that means the Gambling Commission's requirements and the CAP and BCAP advertising codes. In particular:

• All content is aimed at adults aged 18 and over.
• Nothing likely to have strong appeal to under-18s, such as youth-culture references or cartoon-style characters.
• Nobody who is, or appears to be, under 25 is shown playing or playing a significant role.
• No suggestion that gambling solves financial problems, brings social success or is a way to make a living.
• Marketing emails only to people who have opted in, with an easy way to unsubscribe.

• Links to free support services on every page, including the National Gambling Helpline, BeGambleAware and GAMSTOP.
• We rate every site on how good and how easy to use its safer-gambling tools are.
• We never target promotions at people who have self-excluded, or at anyone showing signs of harm.
• Our Staying in control guide explains the tools available and where to get help.

If anything on our site is wrong or out of date, tell us at [email protected]. We correct errors promptly. Operators can request corrections to how their brand is described at any time.